Welcome to the Public Information Office.

For general information on WNMU, please read the WNMU Profile or Viewbook.

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Please see the Campus Directory for a complete listing of WNMU contacts.

If you are a member of the media, please contact news@wnmu.edu or 575.538.6336 for any news related requests. 

BRAND IDENTITY GUIDELINES

Western New Mexico strives for excellence in all areas of our university.  The Brand identity guidelines attempt to capture the messaging and identity of WNMU through our name, logo, positioning statement and colors.  Complete information on WNMU branding can be found in the Style & Identity Manual.

The Name

The name Western New Mexico University stands for a commitment to academic excellence in western New Mexico for 118 years. As such, we ask that the full name, Western New Mexico University, or WNMU be used when referring to the University. Western New Mexico is another appropriate name that may be used. However, to respect the branding and identity of other institutions throughout the United States we do not encourage the use of the term “Western” in printed materials, advertisements, or in other products supporting the University or our athletic teams.

Bell tower logo

The bell tower logo is the official logo of Western New Mexico University. Western New Mexico University’s name should appear with the bell tower in the University’s logo. The official logo consists of a bell tower, and the words Western New Mexico University as illustrated below. For more information on usage, please view the Style & Identity Manual.

A University Worth Discovering

The WNMU positioning statement reflects the many areas of excellence inside and outside of the classroom.  The statement should be used in official WNMU letterhead, brochures, website and press releases. 

Departments should incorporate the Worth Discovering phrasing in their publications and brochures.  Usage can include Careers Worth Discovering, Degrees Worth Discovering, Friendships Worth Discovering and Programs Worth Discovering. 

Official Colors

The colors of Western New Mexico University are Royalty Purple and Vegas Gold.

For complete color usage, codes and guidelines, please see the Style & Identity Manual.

The Spirit Logo

The Western New Mexico University “Spirit Logos” feature a “W” with or without a mustang and are generally used for athletic purposes. The spirit logo is a two-color combination of Royalty Purple and white. When using the sprit logo with the mustang, outlines and detail on the animal are black, permitting the use of a three-color combination. Vegas Gold is not to be used with this logo. The logo may be used on light and dark backgrounds. If you have specific questions about this form of usage, please call the Public Information Office at (575) 538-6336 or the Athletic Department at (575) 538-6218.

Stationary

For information letterhead and envelopes, please see the Style & Identity Manual.